Post-earnings recap
Reported
Fri, Apr 24, 2026
EPS actual
$1.59
EPS est.
$1.56
EPS surprise
+1.73%
1-day move
+1.70%
Procter & Gamble's earnings report showed a positive surprise in EPS, which contributed to a 1.7% increase in stock price. The company did not disclose revenue figures, leaving some uncertainty. Management's focus on efficiency and innovation suggests they are looking to maintain momentum despite market challenges.
| Metric | Actual | Expected | Surprise |
|---|---|---|---|
| EPS | $1.59 | $1.56 | +1.73% |
| Revenue | N/A | $20.5B | N/A |
Management expressed satisfaction with the EPS results, highlighting their commitment to efficiency and innovation. However, they did not provide specific guidance for the upcoming quarters.
We are pleased with our EPS performance this quarter.
Our focus remains on driving efficiency and innovation.
Procter & Gamble Co (PG) is a leading consumer goods company known for its wide range of household products, including cleaning supplies, personal care items, and health products. With a market cap of $338 billion, it plays a crucial role in the consumer staples sector, which is often seen as a safe haven during economic downturns as people continue to buy essential goods.
Last quarter
In Q2 2026, Procter & Gamble reported an EPS of $1.88, slightly above the estimate of $1.87, resulting in a positive stock reaction of 2.65% the following day. The company continues to show resilience in a competitive market.
EPS beat streak
8Q
EPS beat rate
100%
Avg EPS surprise
+1.89%
Avg 1-day reaction
-0.01%
Analysts are generally optimistic about Procter & Gamble's upcoming earnings, expecting it to meet or slightly exceed EPS and revenue estimates. The company's strong brand portfolio and consistent demand for household products support this outlook.
Bull case
If Procter & Gamble can deliver an EPS above the consensus estimate and show strong revenue growth, it could indicate robust consumer demand and effective cost management, leading to a positive stock reaction.
Bear case
Conversely, if the company reports earnings below expectations or provides weak guidance, it may raise concerns about market share loss or rising costs, potentially leading to a negative stock reaction.
Key metrics to watch
EPS
$1.56Earnings per share is a key indicator of profitability and helps investors gauge the company's financial health.
Revenue
$20.5BTotal revenue indicates the company's sales performance and market demand for its products.
The print will turn on these.
Q1
Will the EPS exceed the consensus estimate of $1.56?
A beat on EPS would reinforce investor confidence in the company's profitability and ability to manage costs effectively.
Q2
What is the revenue outlook compared to the consensus of $20.5B?
Revenue performance is critical for assessing demand for Procter & Gamble's products and could influence future growth expectations.
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Est. EPS
—
Est. Rev
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Impl. Move
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Why consensus could be wrong
The consensus may underestimate the impact of Procter & Gamble's cost-saving initiatives and brand strength, which could lead to better-than-expected results.
Supporting evidence
The company has consistently beaten EPS estimates in recent quarters, indicating strong operational performance.
Options pricing suggests a smaller move than historical averages, indicating potential undervaluation of upcoming volatility.
Consumer spending on essential goods remains strong, which could drive better revenue performance than anticipated.
Key risk
If the company reports an EPS significantly above $1.60, it could challenge the current consensus and shift market sentiment.
Pre-commit to what would confirm each case.
This quarter's performance is pivotal as it reflects the company's ability to navigate a challenging economic environment and maintain its market position.
Bull confirmed if
An EPS of $1.60 or higher, coupled with revenue exceeding $20.7B, would confirm strong market demand and effective cost management.
Bear confirmed if
An EPS below $1.53 or revenue below $20.3B would signal potential issues in market demand or rising costs.
What the market is pricing for the move.
Implied Move
±1.04%
Historical Avg
±1.84%
The options market is pricing a modest move around the earnings announcement, suggesting that investors expect limited volatility.
Options are pricing a smaller move than the stock has averaged historically, indicating a potentially undervalued setup.
30d HV
16.5%
Open-market trades by officers, directors, and 10%+ holders over the trailing 90 days.
Bought
$0.00
0 sh
0 insiders
Sold
$1.2M
8,508 sh
3 insiders
Net
$1.2M
Net selling
Most Active Insiders· 3 open-market trades
$568,860.76
Net selling
Smart-money positioning from the most recent 13F filings.
Institutional
71.83%
of float
Insider
0.09%
of float
Holders
5,014
institutions
Top Holders· as of Jun 2026
Blackrock Inc.
190,003,442 sh · $28.1B
8.18%
1.6%
Likely market behavior by outcome. Not investment advice.
Beat & raise
If Procter & Gamble beats earnings expectations, history suggests a positive stock reaction averaging around +0.65%, confirming strong demand and effective management.
In line / cautious
If results are in line with expectations, the stock may see muted movement as investors await further commentary on future growth prospects.
Miss
A miss on earnings could lead to a decline, with historical data suggesting an average drop of around -0.53% following such outcomes.
House and Senate STOCK Act disclosures over the trailing 6 months.
Trades
9
5 buys·4 sells
Members
5
House + Senate
Est. Notional
$72,009.00–$255,000.00
disclosed dollar ranges
Most Active Members
3 trades
The lines on the call that would change the story.
$344,310.46
Net selling
$323,381.50
Net selling
Recent Transactions
Oct 5, 2026 · @ $145.34
3,914 sh
$568,860.76
Oct 5, 2026 · @ $145.34
2,369 sh
$344,310.46
Oct 5, 2026 · @ $145.34
2,225 sh
$323,381.50
Open-market trades only (Form 4 codes P/S). Awards, exercises, and tax-withholding excluded as routine compensation noise.
Vanguard Capital Management LLC
152,109,741 sh · $22.5B
6.55%
0.7%
State Street Corporation
102,216,308 sh · $15.1B
4.40%
0.9%
Geode Capital Management, LLC
66,458,472 sh · $9.8B
2.86%
3.2%
Vanguard Portfolio Management LLC
63,393,374 sh · $9.4B
2.73%
0.9%
13F filings updated quarterly. Position deltas show change in shares vs. the prior quarter.
Net buying
2 trades
Net selling
2 trades
Net buying
1 trade
Net selling
Recent Transactions
Traded Sep 8, 2026 · disclosed Sep 17, 2026
$1,001.00–$15,000.00
Traded Aug 24, 2026 · disclosed Sep 1, 2026
$50,001.00–$100,000.00
Traded Aug 17, 2026 · disclosed Sep 8, 2026
$1,001.00–$15,000.00
Traded Aug 11, 2026 · disclosed Aug 20, 2026
$1,001.00–$15,000.00
Traded Aug 5, 2026 · disclosed Sep 1, 2026
$1,001.00–$15,000.00
Filed 30–45+ days after the trade. Treat as positional context, not a leading indicator. Amounts are SEC-mandated dollar ranges, not exact values.